marketing tools Archives - Content Matterz

5 social proof assets marketers use to move prospects through the sales funnel

by Amber Maechler | Jun 21, 2022 | Content

The concept of social proof can be simply surmised as monkey see, monkey do. It’s in our nature to want to do what we see others doing. When marketers seek to influence buyers into action, some of the most powerful messages convey that their peers, idols or gurus are...

Empowering your employees through continuing education is a must for 2022 (and here’s how to do it right)

by Amber Maechler | Jan 28, 2022 | Content

How does continuing education play a role in employee retention? Towards the end of 2021, the employers experienced what became known as The Great Resignation. Employees who felt undervalued, uninspired, or saw few professional growth opportunities left their...

6 ways to improve your team’s marketing productivity

by Content Matterz | Dec 2, 2021 | Content

When we hear the word productivity, we typically think “more work.” But the actual goal of being more productive is to consistently achieve the desired results with the utilization of less time and resources, or—per the definition below—greater output with lesser...

The essential marketing tools ‘starter pack’

by Amber Maechler | Nov 23, 2021 | Content

As a professional in a marketing role, you are often asked to be the jack-of-all-marketing-trades. From writing content to executing design and delivering the finished product to the right target market, it’s your job to make your CEO’s marketing dreams come true. Oh,...

3 tips for managing a marketing content calendar

by Chloe Nichols | Nov 19, 2021 | Content

Marketing is a lot like juggling, there are many balls in the air at one time, and making sure one doesn’t drop is part of the daily challenge (and the fun!). Using a project management tool can make life a lot easier and less stressful. One tool that we think...

5 social proof assets marketers use to move prospects through the sales funnel

Empowering your employees through continuing education is a must for 2022 (and here’s how to do it right)

6 ways to improve your team’s marketing productivity

The essential marketing tools ‘starter pack’

3 tips for managing a marketing content calendar

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