Big B2B content marketing strategies for even the small stuff

The B2B buying journey is stop-and-go. Reach your customers with marketing content that keeps them moving.

SOME OF OUR AWESOME CLIENTS

Woman smiles and looks off camera next to a photo of people sitting at a conference room table with a white board

WHO WE ARE:

We are a B2B content marketing agency

Our mission is to help busy marketers at software companies drive more leads with strategic B2B marketing content targeted across the buyer’s journey.

We believe that to make an impression that achieves results, you must connect with B2B prospects at every stage of their buying process — using stellar, “ooh-this-is-exactly-what-we-need” content, of course — and we craft our strategies accordingly. Every Content Matterz product is created based on our core content values of accuracy, originality, impact and clarity.

Ready to get on board?

Let's Connect

FEATURED VIDEO

Our marketers are here for yours; especially when they need us most

Learn how we helped the marketing team at Dude Solutions transform their brand into Brightly and keep content moving with exceptional results.

Brightly shares their thoughts.

How our B2B content marketing strategies land prospects for software companies

Human connection deserves proven strategies and authentic content — and Content Matterz delivers. We help B2B tech companies and service providers engage with customers in the moments that count the most. Our team of B2B content marketing experts work with brand, content, demand gen, growth and partner marketing teams to delight prospects and drive results. Whether you need video, marketing function setup, advanced projects, or full-scale integrated campaigns, we’re here for you.

WHAT OUR CLIENTS ARE SAYING

"I had high expectations for the content for our new vertical content campaign and Content Matterz exceeded them all. The sky is the limit for how this campaign will perform with personalized assets like these. Plus our sales team is prepped with enablement tools that allow them to seamlessly continue the prospect journey."

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Nichole Marsano

Vice President, Demand Generation

Payscale

"Working with Content Matterz means thoughtful results every time. They don’t just produce a pretty end product, but you also know that they have thought through every detail and your content will be perfectly tailored to your goal and your audience."

5

Lisa Buckowitz

Marketing Director, Zemax

Payscale

"Content Matterz has served as an extension of my marketing team for two years now, and together, we’ve accomplished a lot! Cara and her team have been effective in both copywriting and design. And the results have been measurable, including 3x the average visits on a blog post and nearly 5x the average number of downloads for a whitepaper."

5

Rowena Kelly

Senior Marketing Manager

SAP Concur

"Cara and her team have partnered with PS Partners to consolidate our marketing efforts with one company. Her team is highly-effective, keeps us on task but fun and professional. They are transparent, authentic, creative and intelligent. I highly recommend Content Matterz."

5

Gina Peckman

Founder and CEO

PS Partners

"I’m always moving at the speed of light. Content Matterz keeps up with my pace, delivers incredible work on time and on budget and is a great partner to work with."

5

Michelle Kimihira

VP of Marketing, Enablement & Operations

Human Interest

"I consider Content Matterz part of my team and honestly, I couldn’t do it without them. After my weekly calls with my Content Strategist, I don't feel like I’m on an island alone anymore."

5

Karen Gernhardt

Head of Marketing

Docuvera

"There's been a breadth of opportunity and Content Matterz has allowed us to blaze the trail as a new brand. And as we've been acquired by Siemens, they've been amazing in making sure that we're not only leveraging Brightly in what we can do but also where we're able to lean into our new parent company's point of view as well."

5

Courtney Cheek

Content Marketing Manager

Brightly

"From our initial meeting we knew Content Matterz was a great fit. They learned our business, our differentiators, and our business priorities. Their strategic and pragmatic approach helped us move from marketing ideas to a marketing plan that could be executed."

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